My search for a new position is, happily, over. I’m very excited to be working at a startup called OpenCal as the Director of Marketing and Sales. I’ll be working on a daily basis with the founders (who have a great eye for design) in an apartment-turned-office. OpenCal is an online booking solution for service-based businesses. From what I’ve seen of it so far, it’s super slick and will be a great addition to many businesses such as massage therapy clinics and beauty salons. Anyway, I’m sure I’ll be writing more about it in the future.
It’s all very exciting. We’re about (fingers crossed) 6 weeks away from launch at which point I will hopefully have helped to set us up for success. For now it’s all about getting beta customers trying out the product and gathering their feedback to make it even better. More than that it’s about getting people talking about it on and offline. I’ve never been in a position to help take a product from zero users to wherever we get, but it’s an exciting time for me. Hopefully Steve Blank’s The Four Steps to the Epiphanydoesn’t fail me. Very very happy I had the foresight to take a class called The Customer Development Process back in the MBA (thanks Iain!)
Update: in the meantime, if you’re interested in the product, please take a sneak peak and sign up for more information!