Social network

The truth about twitter

“The wireless music box has no imaginable commercial value. Who would pay for a message sent to nobody in particular?” ~ David Sarnoff’s associates in response to his urgings for investment in radio, 1920s Maybe this title could be less provocative, but it answers to what I want to write about, which is how I(…)

How we are linked

I recently came across Nexus, an application that can map out the connections in and amongst all of your collected friends on Facebook.  The result is, I think, pretty neat. As you can see, my friends form some interesting smaller networks, through which they are all connected to each other (at the very least) through(…)

What we learned: insights from our digital branding project

Easy Lesson 1: Know why you are doing it and how it will enhance the user experience. Companies and brands use a wide variety of social media and networking tools such as twitter, facebook, and blogs; not all companies should do this. A Seth Godin witticism elaborates: sundae toppings are great, so long as they(…)

College Students’ Social Networking

This article from eMarketer shows that social networking usage has nearly doubled in the last two years. As a relative newcomer to social networking, it is easy to see some of the great things about it: it is easy to reconnect with old friends, share events and photos and simply stay more connected. I wonder(…)

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